Client Segmentation, Product Placement and Sales Resource Optimization for a Global Benefits Organization
How OSG helped a leading global benefits consulting firm unify their fragmented business data to segment customers and develop a suitable marketing strategy that improved profitability.
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OSG Steps to Success
OSG is a “catalyst” that helps our clients be the best at decoding their customers’ decisions. Our clients have seen a minimum 20% improvement in customer engagement by implementing smart insights delivered using our behavioral analytics products.
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